Le Smash

Commercial Campaign

Production: West Creative Company
 
 Director: Tom van Kessel

DOP: ROKU

LeSmash: Introducing the Lobster Burger
For LeSmash’s dynamic burger brand, I captured the bold launch of their first-ever Lobster Burger—a luxurious twist to their street-style menu. The shoot highlighted their signature smashburger style alongside the rich, vibrant presentation of fresh lobster. Emphasis was placed on the textures, colors, and flavor-driven visuals to showcase LeSmash's creativity and premium quality. The result? A mouthwatering series of images that balance street food authenticity with gourmet innovation.

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